Jul. 5 at 10:42 PM
$NKE
$NKE
Listening to the CEO, he's very focused on NKE's culture. He's not focused on channels, he's focused on consumers, and he understands that a closed channel means less demand. He's balancing the online channel with offline (stores). Star products or products with high demand will be sold online, and older people can go to the physical stores (besides the fact that there's also the public that likes to see the product before buying it). The wholesale channels all want to sell NIKE again. I ask the executives for a little more finesse in negotiating payment terms and contracts! We'll be back everywhere! Nike is receiving billions of views at no cost because of the World Cup! Today, Norway is making headlines worldwide. Today, the Swoosh is everywhere!