Sep. 26 at 11:57 AM
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$WSM dipped -3% premarket after Trump dropped the hammer on furniture tariffs. A 50% tariff on cabinets/vanities + 30% levy on upholstered furniture kicks in Wednesday.
That’s a direct hit to Williams-Sonoma (Pottery Barn, West Elm, WSM itself), which leans on imports from China & Vietnam.
📉
$WSM slid to
$195.01 from
$200.39 on the news. The whole sector caught heat —
$W fell -3.5%,
$RH -4.2%.
Long-term?
$WSM has crushed with +410% over 5 yrs, but tariffs could squeeze margins hard. Analysts sit at a
$204 PT, with a
$138–
$230 range. Next earnings: Nov 26.
⚡️ Short term pain, long term resilience — but tariff shocks just got real for furniture retail.