Aug. 8 at 6:59 PM
Wendy rose 0.4% Friday after unveiling a U.S. turnaround plan focused on a “Meal of Misfortune” promo tied to Netflix’s “Wednesday” Season 2 and streamlined offers. Interim CEO Ken Cook said weak 1H sales stemmed from confusing customers with too many deals, citing plans to simplify promotions, launch new chicken and beverage items, and cut underperforming
$1 offers.
Q2 sales fell 1.8% Y/Y as U.S. sales -3.3% offset +8.7% international growth; same-store sales -2.9% vs. -2.2% est. U.S. comps -3.6%, international +1.8%. MCD U.S. comps rose 2.5% in the same period.
Net income grew to
$55.1M (EPS
$0.29 vs.
$0.27, beat
$0.25 est.). FY25 EPS guidance cut to
$0.82–
$0.89 from
$0.92–
$0.98; sales outlook lowered to -5% to -3%.
$MCD $WEN $HSY