Mar. 24 at 12:28 PM
$SOFI analyst at
$JPM not even high on the street with
$32 target believes –
$BAC and their "Demographic Bridge" and the largest traditional "brick and mortar" reach but is aging in user base compared to
$SOFI "HENRY" (High Earner, Not Rich Yet) demographic, is still the best candidate to take
$SOFI over. He says the logic for the acquisition is
$SOFI and their 8.5 million+ members are exactly the high-income professionals
$BAC wants and needs for their mortgage and wealth management pipelines.
$50 acquisition target