Apr. 14 at 8:08 PM
$TAP The Madri Excepcional is a nice beer to add, I think the beer is going to do well. Flavored lagers are selling and this label has some cache to it.
Molson Coors already houses Leinenkugels Summer Shandy and Honey Lemon Light, two of my favorite summer beers. I hope this is a unique brew. I hope it isn't a white labeled Honey Lemon Light, not that the beer would be bad, its a great beer, but it wouldn't add anything new to the market in terms of lemon radlers.