Sep. 11 at 7:29 PM
Alpha Modus has sued ad-tech company MNTN Inc. in U.S. District Court for the Western District of Texas, alleging infringement of three AI-driven retail and marketing patents issued between 2019 and 2024. The complaint claims MNTN’s connected TV platforms—including Matched, Verified Visits, and Next Gen TV—illegally use systems for monitoring consumer behavior, analyzing interactions in real time, and delivering targeted ads. Alpha Modus says the accused products boosted MNTN’s CTV advertising profitability while causing lost business and reduced patent value. CEO William Alessi noted the company aims to enforce its rights but remains open to collaboration.
$MNTN $AMOD