Apr. 10 at 4:00 PM
🚗📉
$GS just threw cold water on the auto sector. Goldman slashed its 2025 U.S. auto sales forecast by nearly 1M units, blaming tariff-driven cost spikes. Expect sticker shock—
$2K to
$4K more per car in the next 6–12 months.
🔻 As a result,
$F got hit with a downgrade from Buy to Neutral. Higher costs + weaker demand = rough road ahead. Ford’s now pushing discounts hard before the price pain kicks in.
⚙️
$F opened at
$9.10, dropped to
$9.085 by mid-morning. Yesterday’s close?
$9.50. Yield still fat at 7.83%, and P/B at 0.80 shows value—but pressure’s building.
📉 Meanwhile,
$GM opened at
$44.16, down to
$43.46. Still holding a “Buy” from analysts. Tariffs might slow the race, but some names could bounce harder than others.
⚡
$PSNYW is already circling
$TSLA drivers with EV discounts—looking to steal market share as things get messy.