Feb. 3 at 10:03 AM
$LKNCY We have become a near dormant community in terms of posting activity. It now takes only two posts for us to become trending overnight.
That being said, I think we should be more active and share how we feel about the slight uptick in prices in China. Long times know we were pushing on
$38 when Cotti came on the scene with their low prices, forcing luckin to respond in kind. Before Cotti, we were getting upwards of 17 rmb for drinks, which was still better than the 35+ that Starbucks was charging.
We knew Cotti couldn’t keep it up forever, but they lasted much longer than anticipated.
The recent delivery wars was another hit to the profitability.
With the competitive fervor brought on by both things subsiding we could be seeing improved profits ahead.
With a superior supply chain, fantastic distribution, excellent marketing and innovation that resonates and excites the customers, Luckin is well positioned to capture the lion’s share of profits.