Harley-Davidson Inc (HOG)

$23.11 -0.27 (-1.15%)
Market Cap 2.50B
Revenue (ttm) 4.47B
Net Income (ttm) 338.74M
EPS (ttm) N/A
PE Ratio 9.30
Forward PE 40.23
Profit Margin 7.57%
Debt to Equity Ratio 0.94
Volume 4,036,483
Avg Vol 3,722,924
Day's Range N/A - N/A
Shares Out 109.10M
Stochastic %K 48%
Beta 1.28
Analysts Sell
Price Target $22.70

Company Profile

Harley-Davidson, Inc. manufactures and sells motorcycles in the United States and internationally. The company operates in three segments: Harley-Davidson Motor Company, LiveWire, and Harley-Davidson Financial Services. The Harley-Davidson Motor Company segment designs, manufactures, and sells motorcycles, including cruiser, trike, Grand American touring, standard, sportbike, adventure touring, and dual sport, as well as motorcycle parts, accessories, and apparel, as well as licenses its tradema...

Industry: Recreational Vehicles
Sector: Consumer Cyclical
Phone: 414 342 4680
Address:
3700 West Juneau Avenue, Milwaukee, United States
NeverFadeTheOracle
NeverFadeTheOracle Apr. 22 at 4:13 PM
$HOG Out for now
0 · Reply
lilSinnySinSin
lilSinnySinSin Apr. 22 at 1:58 PM
$HOG when does this fly???
0 · Reply
NeverFadeTheOracle
NeverFadeTheOracle Apr. 20 at 7:33 PM
$HOG I get the message Let’s go baby
1 · Reply
AnomalyDetective
AnomalyDetective Apr. 17 at 2:15 PM
$HOG (Piotroski-Graham) long term value stock in breakout conditions for long term growth. Highlighted in the free March article as an underperforming value stock in the portfolio for strong long term 2-year growth. 💥Piotroski-Graham portfolio +12.52% YTD and +558.4% from 2018 not adjusted for dividends. 💥 CFO Insider trading portfolio +12.81% YTD 💥 Active Premium portfolio +17.91% trading in 45 fewer days than the #SPX $SPY following the S&P 500 gauge signals. https://seekingalpha.com/article/4879861-cfo-insiders-leading-markets-value-dividends-beat-growth
0 · Reply
nauristreigys
nauristreigys Apr. 16 at 7:10 AM
$HOG Buy&Hold. For more price targets with Smart Invest Radar visit my
0 · Reply
SamsonStreet
SamsonStreet Apr. 16 at 12:07 AM
$BIRD $OWL $DDOG $CAT $HOG Bird is the word:
1 · Reply
Estimize
Estimize Apr. 15 at 10:45 AM
Wall St is expecting 0.23 EPS for $HOG Q1 [Reporting 04/23 BMO] http://www.estimize.com/intro/hog?chart=historical&metric_name=eps&utm_cont
0 · Reply
harmongreg
harmongreg Apr. 14 at 1:47 PM
rolled $HOG Apr 24 Exp 22 calls up to 23 strike
0 · Reply
OnlyFibs
OnlyFibs Apr. 12 at 12:53 AM
$HOG up 17% off this call and we got more to go, charts dont lie.. #hovdid
0 · Reply
Jacoby69
Jacoby69 Apr. 10 at 3:07 PM
$HOG 📈📈📈
0 · Reply
Latest News on HOG
Harley-Davidson issues recall for nearly 17,000 motorcycles over brake failure issue

Apr 23, 2026, 9:45 PM EDT - 20 hours ago

Harley-Davidson issues recall for nearly 17,000 motorcycles over brake failure issue

Dickies® x Harley-Davidson® Return with "Built to Outlast" Collection

Apr 22, 2026, 11:00 AM EDT - 2 days ago

Dickies® x Harley-Davidson® Return with "Built to Outlast" Collection

Harley-Davidson, Inc. To Report First Quarter 2026 Results and Present Strategic Plan on May 5, 2026

Apr 21, 2026, 7:00 AM EDT - 3 days ago

Harley-Davidson, Inc. To Report First Quarter 2026 Results and Present Strategic Plan on May 5, 2026

Harley-Davidson, Inc. to Host Audio Webcast to Provide an Investor Discussion of Harley-Davidson Financial Services (HDFS) on Thursday, April 16, 2026

Apr 14, 2026, 5:29 PM EDT - 10 days ago

Harley-Davidson, Inc. to Host Audio Webcast to Provide an Investor Discussion of Harley-Davidson Financial Services (HDFS) on Thursday, April 16, 2026

Top 2 Consumer Stocks That May Fall Off A Cliff In Q2

Apr 13, 2026, 8:54 AM EDT - 11 days ago

Top 2 Consumer Stocks That May Fall Off A Cliff In Q2

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HARLEY-DAVIDSON LAUNCHES RIDE

Apr 9, 2026, 11:00 AM EDT - 15 days ago

HARLEY-DAVIDSON LAUNCHES RIDE

The Big 3: HOG, WMT, MRVL

Apr 8, 2026, 1:00 PM EDT - 16 days ago

The Big 3: HOG, WMT, MRVL

MRVL WMT

Ignore the Noise, Buy These 5 Value Stocks

Mar 23, 2026, 12:56 PM EDT - 4 weeks ago

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Harley-Davidson Financial Services, Inc. Announces It is Giving Notice of Full Redemption of its Outstanding €700,000,000 5.125 per cent. Guaranteed Notes due 2026

Mar 5, 2026, 8:00 AM EST - 7 weeks ago

Harley-Davidson Financial Services, Inc. Announces It is Giving Notice of Full Redemption of its Outstanding €700,000,000 5.125 per cent. Guaranteed Notes due 2026

Harley-Davidson, Inc. to Present at Citi's 2026 Global Consumer & Retail Conference

Mar 3, 2026, 4:00 PM EST - 7 weeks ago

Harley-Davidson, Inc. to Present at Citi's 2026 Global Consumer & Retail Conference

Harley-Davidson, Inc. Declares Dividend

Feb 13, 2026, 5:00 PM EST - 2 months ago

Harley-Davidson, Inc. Declares Dividend

This iconic American brand's debt may be on the verge of junk status

Feb 11, 2026, 5:24 PM EST - 2 months ago

This iconic American brand's debt may be on the verge of junk status

Harley-Davidson Stock Plunges Then Pops After Earnings Report. This Is Why.

Feb 10, 2026, 9:56 AM EST - 2 months ago

Harley-Davidson Stock Plunges Then Pops After Earnings Report. This Is Why.

Harley-Davidson Loss Widens on Falling Motorcycle Sales

Feb 10, 2026, 7:42 AM EST - 2 months ago

Harley-Davidson Loss Widens on Falling Motorcycle Sales

Harley-Davidson Delivers Fourth Quarter and Full Year Financial Results and 2026 Outlook

Feb 10, 2026, 7:00 AM EST - 2 months ago

Harley-Davidson Delivers Fourth Quarter and Full Year Financial Results and 2026 Outlook

Harley-Davidson's fourth-quarter loss widens

Feb 10, 2026, 6:57 AM EST - 2 months ago

Harley-Davidson's fourth-quarter loss widens

India-US trade deal gives tariff-free access to Harley bikes, no reprieve for Tesla

Feb 7, 2026, 10:57 AM EST - 2 months ago

India-US trade deal gives tariff-free access to Harley bikes, no reprieve for Tesla

INDA TSLA

Harley-Davidson, Inc. To Report Fourth Quarter and Year-End 2025 Results on February 10, 2026

Jan 26, 2026, 9:30 AM EST - 3 months ago

Harley-Davidson, Inc. To Report Fourth Quarter and Year-End 2025 Results on February 10, 2026

Top 3 Consumer Stocks Which Could Rescue Your Portfolio This Month

Dec 30, 2025, 6:00 AM EST - 4 months ago

Top 3 Consumer Stocks Which Could Rescue Your Portfolio This Month

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Harley-Davidson Makes Executive Changes Under New CEO

Dec 10, 2025, 5:52 PM EST - 4 months ago

Harley-Davidson Makes Executive Changes Under New CEO

Harley-Davidson Announces Key Leadership Changes

Dec 10, 2025, 4:15 PM EST - 4 months ago

Harley-Davidson Announces Key Leadership Changes

Harley-Davidson Financial Services, Inc. Announces It is Giving Notice of Full Redemption of its Outstanding 6.50% Medium-Term Notes due 2028

Dec 2, 2025, 7:55 AM EST - 5 months ago

Harley-Davidson Financial Services, Inc. Announces It is Giving Notice of Full Redemption of its Outstanding 6.50% Medium-Term Notes due 2028

Harley-Davidson Financial Services, Inc. Announces Results of Tender Offers for Any and All of its Outstanding 6.500% Medium-Term Notes due 2028 and 5.950% Medium-Term Notes due 2029

Nov 24, 2025, 6:00 AM EST - 5 months ago

Harley-Davidson Financial Services, Inc. Announces Results of Tender Offers for Any and All of its Outstanding 6.500% Medium-Term Notes due 2028 and 5.950% Medium-Term Notes due 2029

Harley-Davidson Financial Services, Inc. Announces Pricing of Tender Offers for Any and All of its Outstanding 6.500% Medium-Term Notes due 2028 and 5.950% Medium-Term Notes due 2029

Nov 21, 2025, 3:08 PM EST - 5 months ago

Harley-Davidson Financial Services, Inc. Announces Pricing of Tender Offers for Any and All of its Outstanding 6.500% Medium-Term Notes due 2028 and 5.950% Medium-Term Notes due 2029

Harley-Davidson Financial Services, Inc. Announces Launch of Tender Offers for Any and All of its Outstanding 6.500% Medium-Term Notes due 2028 and 5.950% Medium-Term Notes due 2029

Nov 17, 2025, 9:15 AM EST - 5 months ago

Harley-Davidson Financial Services, Inc. Announces Launch of Tender Offers for Any and All of its Outstanding 6.500% Medium-Term Notes due 2028 and 5.950% Medium-Term Notes due 2029

Harley Davidson shares surge after Q3 earnings beat despite weak motorcycle sales

Nov 4, 2025, 8:53 AM EST - 6 months ago

Harley Davidson shares surge after Q3 earnings beat despite weak motorcycle sales

Harley-Davidson Smashed Earnings Expectations. Why the Stock Is Down.

Nov 4, 2025, 7:51 AM EST - 6 months ago

Harley-Davidson Smashed Earnings Expectations. Why the Stock Is Down.

Harley-Davidson Profit Rises Despite Weak Consumer Confidence

Nov 4, 2025, 7:28 AM EST - 6 months ago

Harley-Davidson Profit Rises Despite Weak Consumer Confidence

Harley-Davidson Delivers Third Quarter Financial Results

Nov 4, 2025, 7:00 AM EST - 6 months ago

Harley-Davidson Delivers Third Quarter Financial Results

Harley-Davidson's third-quarter profit rises

Nov 4, 2025, 6:57 AM EST - 6 months ago

Harley-Davidson's third-quarter profit rises

HARLEY-DAVIDSON REVEALS SELECT NEW 2026 MOTORCYCLES SHIPPING SOON TO WORLDWIDE AUTHORIZED DEALERSHIPS

Nov 3, 2025, 7:03 PM EST - 6 months ago

HARLEY-DAVIDSON REVEALS SELECT NEW 2026 MOTORCYCLES SHIPPING SOON TO WORLDWIDE AUTHORIZED DEALERSHIPS

Sell Harley Stock, Analyst Says. 2 Factors ‘Overwhelming' the Motorcycle Industry.

Oct 27, 2025, 10:50 AM EDT - 6 months ago

Sell Harley Stock, Analyst Says. 2 Factors ‘Overwhelming' the Motorcycle Industry.

Harley-Davidson, Inc. To Report Third Quarter 2025 Results on November 4, 2025

Oct 15, 2025, 5:30 PM EDT - 6 months ago

Harley-Davidson, Inc. To Report Third Quarter 2025 Results on November 4, 2025

Harley-Davidson and Realtree® Release "Get Lost" Collaboration

Oct 2, 2025, 11:02 AM EDT - 7 months ago

Harley-Davidson and Realtree® Release "Get Lost" Collaboration

Harley-Davidson, Inc. Announces Appointment of Two New Independent Directors

Sep 15, 2025, 4:30 PM EDT - 7 months ago

Harley-Davidson, Inc. Announces Appointment of Two New Independent Directors

YETI

Harley-Davidson Achieves Milestone in Strategic Partnership with KKR and PIMCO with Completion of Sale of Residual Interests in Securitized Consumer Loan Receivables

Aug 25, 2025, 5:00 PM EDT - 8 months ago

Harley-Davidson Achieves Milestone in Strategic Partnership with KKR and PIMCO with Completion of Sale of Residual Interests in Securitized Consumer Loan Receivables

KKR

Harley-Davidson Names New CEO as Motorcycle Maker's Shakeup Continues

Aug 4, 2025, 11:01 AM EDT - 9 months ago

Harley-Davidson Names New CEO as Motorcycle Maker's Shakeup Continues

Harley-Davidson Names Topgolf Leader as New CEO

Aug 4, 2025, 7:44 AM EDT - 9 months ago

Harley-Davidson Names Topgolf Leader as New CEO

Harley-Davidson names Topgolf's Arthur Starrs as new CEO

Aug 4, 2025, 7:14 AM EDT - 9 months ago

Harley-Davidson names Topgolf's Arthur Starrs as new CEO

Harley-Davidson Appoints Artie Starrs as President and Chief Executive Officer

Aug 4, 2025, 7:00 AM EDT - 9 months ago

Harley-Davidson Appoints Artie Starrs as President and Chief Executive Officer

Harley-Davidson Stock Jumps as Partners Buy Stakes in Financing Arm

Jul 30, 2025, 4:00 PM EDT - 9 months ago

Harley-Davidson Stock Jumps as Partners Buy Stakes in Financing Arm

Motorcycle sales keep falling, but Harley's stock is soaring. Here's why.

Jul 30, 2025, 1:55 PM EDT - 9 months ago

Motorcycle sales keep falling, but Harley's stock is soaring. Here's why.

Harley Davidon shares jump 16% after plans to monetise finance unit to private equity

Jul 30, 2025, 1:08 PM EDT - 9 months ago

Harley Davidon shares jump 16% after plans to monetise finance unit to private equity

Harley-Davidson Stock Skyrockets. It Wasn't Earnings.

Jul 30, 2025, 11:07 AM EDT - 9 months ago

Harley-Davidson Stock Skyrockets. It Wasn't Earnings.

Harley-Davidson posts lower second-quarter profit

Jul 30, 2025, 7:01 AM EDT - 9 months ago

Harley-Davidson posts lower second-quarter profit

Harley-Davidson Announces Strategic Partnership with KKR and PIMCO

Jul 30, 2025, 7:00 AM EDT - 9 months ago

Harley-Davidson Announces Strategic Partnership with KKR and PIMCO

KKR

Harley-Davidson Delivers Second Quarter Financial Results and Announces HDFS Transaction with KKR and PIMCO

Jul 30, 2025, 7:00 AM EDT - 9 months ago

Harley-Davidson Delivers Second Quarter Financial Results and Announces HDFS Transaction with KKR and PIMCO

Harley-Davidson in talks to sell stake in financing unit, Bloomberg News reports

Jul 28, 2025, 5:50 PM EDT - 9 months ago

Harley-Davidson in talks to sell stake in financing unit, Bloomberg News reports

Will Harley-Davidson Stock Rise On Its Upcoming Earnings?

Jul 28, 2025, 5:35 AM EDT - 9 months ago

Will Harley-Davidson Stock Rise On Its Upcoming Earnings?

Harley-Davidson, Inc. To Report Second Quarter 2025 Results on July 30, 2025

Jul 10, 2025, 8:48 AM EDT - 10 months ago

Harley-Davidson, Inc. To Report Second Quarter 2025 Results on July 30, 2025

NeverFadeTheOracle
NeverFadeTheOracle Apr. 22 at 4:13 PM
$HOG Out for now
0 · Reply
lilSinnySinSin
lilSinnySinSin Apr. 22 at 1:58 PM
$HOG when does this fly???
0 · Reply
NeverFadeTheOracle
NeverFadeTheOracle Apr. 20 at 7:33 PM
$HOG I get the message Let’s go baby
1 · Reply
AnomalyDetective
AnomalyDetective Apr. 17 at 2:15 PM
$HOG (Piotroski-Graham) long term value stock in breakout conditions for long term growth. Highlighted in the free March article as an underperforming value stock in the portfolio for strong long term 2-year growth. 💥Piotroski-Graham portfolio +12.52% YTD and +558.4% from 2018 not adjusted for dividends. 💥 CFO Insider trading portfolio +12.81% YTD 💥 Active Premium portfolio +17.91% trading in 45 fewer days than the #SPX $SPY following the S&P 500 gauge signals. https://seekingalpha.com/article/4879861-cfo-insiders-leading-markets-value-dividends-beat-growth
0 · Reply
nauristreigys
nauristreigys Apr. 16 at 7:10 AM
$HOG Buy&Hold. For more price targets with Smart Invest Radar visit my
0 · Reply
SamsonStreet
SamsonStreet Apr. 16 at 12:07 AM
$BIRD $OWL $DDOG $CAT $HOG Bird is the word:
1 · Reply
Estimize
Estimize Apr. 15 at 10:45 AM
Wall St is expecting 0.23 EPS for $HOG Q1 [Reporting 04/23 BMO] http://www.estimize.com/intro/hog?chart=historical&metric_name=eps&utm_cont
0 · Reply
harmongreg
harmongreg Apr. 14 at 1:47 PM
rolled $HOG Apr 24 Exp 22 calls up to 23 strike
0 · Reply
OnlyFibs
OnlyFibs Apr. 12 at 12:53 AM
$HOG up 17% off this call and we got more to go, charts dont lie.. #hovdid
0 · Reply
Jacoby69
Jacoby69 Apr. 10 at 3:07 PM
$HOG 📈📈📈
0 · Reply
lilSinnySinSin
lilSinnySinSin Apr. 9 at 5:52 PM
$HOG why is the price is booming”
0 · Reply
NeverFadeTheOracle
NeverFadeTheOracle Apr. 9 at 3:46 PM
$HOG 👀 🏍
1 · Reply
lenature
lenature Apr. 9 at 3:36 PM
$HOG
0 · Reply
Estimize
Estimize Apr. 8 at 2:15 PM
Wall St is expecting 0.31 EPS for $HOG Q1 [Reporting 04/23 BMO] http://www.estimize.com/intro/hog?chart=historical&metric_name=eps&utm_cont
0 · Reply
Daschompy
Daschompy Apr. 7 at 5:20 PM
$HOG after q1 earnings sub 10.Gen z has no use for these dinosaurs. Average buyer 58 years old. Stock being manipulated of course.
2 · Reply
OnlyFibs
OnlyFibs Apr. 5 at 3:38 AM
$HOG just retested the March 2020 COVID low to the cent — $17.12 vs $17.24 🧵📊 Same price level ✅ Same sub-20 RSI ✅ Same volume spike ✅ 🔵 Blue arrow on chart calling the bounce from this exact pivot 🔥 $78K ITM CALL sweep this morning — 5-month duration, sweep at ask 🎯 Recovery targets: $23.30 (red MA) → $26.90 → $30.83 (200W MA) ⚠️ Tariff headwinds = the fundamental risk 2020: Same setup → +178% recovery 2026: Retest confirmed. Same conditions. #HOG #HarleyDavidson #OptionsFlow #hovdid
0 · Reply
Daschompy
Daschompy Apr. 2 at 8:17 PM
$HOG it’s like crypto.
0 · Reply
Estimize
Estimize Apr. 1 at 2:18 PM
Wall St is expecting 0.31 EPS for $HOG Q1 [Reporting 04/23 BMO] http://www.estimize.com/intro/hog?chart=historical&metric_name=eps&utm_cont
0 · Reply
DevilKazuya
DevilKazuya Apr. 1 at 12:06 AM
$HOG $WGS $LEU $FBIN Today's bounce were fund managers buying positions on the last day of Q1 to make their portfolios look good for Q1 reports. It happens almost every quarter. I'm watching for the reversal on these 4 tomorrow. Free Intel🎁
1 · Reply
Shanna788
Shanna788 Mar. 31 at 1:41 PM
$HOG Harley-Davidson Company stock PE ratio 6.98 times, at current price US$19.44, target US$194.35 at PE ratio 47.62 times The fair USA market PE ratio is 47.62 times [100/(cash deposit return %4.50 minus current inflation rate %2.40)] Other stock positive financial indicators Operating CF - Positive, Shares outstanding (Diluted) - trend down 👍, Company is buying its shres. 2025 Rev 206% to MC, 2025 gross margin 38.7%, 2025 net profit 7.5% to Rev. SHARE Book value US$28.08
0 · Reply
SuperGreenToday
SuperGreenToday Mar. 31 at 1:31 PM
$HOG Share Price: $19.59 Contract Selected: Apr 24, 2026 $20 Calls Buy Zone: $0.63 – $0.78 Target Zone: $1.20 – $1.46 Potential Upside: 78% ROI Time to Expiration: 23 Days | Updates via https://fxcapta.com/stockinfo/
0 · Reply
Wendylee
Wendylee Mar. 30 at 4:16 PM
$HOG no customers because we have a generation of ladyboys…bunch of *ussies. Real Men are nonexistent today
1 · Reply