Oct. 27 at 7:33 PM
$DKNG $PENN
"With Missouri finally opening its legal sports betting market on December 1, 2025, the timing could hardly be better. The Chiefs are chasing another playoff run, sportsbooks have Kansas City as the favorite to win the Super Bowl despite a rocky start to the 2025 season, and thousands of fans who once crossed into Kansas or Illinois to place bets will now be able to wager at home.
Our analysis – informed by launch experiences in states like Maryland, North Carolina, and Ohio – suggests Missouri could generate between
$220 million and
$370 million in wagers during its first month, producing around
$22 million to
$41 million in operator revenue."