Sep. 10 at 7:59 AM
$MGNI One thing I picked up from the B of A call yesterday was why they are so cautious around giving any guidance around political ad spend. Bashful Barrett is back, he said they’ve only seen 2 election cycles thus far in CTV, one presidential and one mid term, so it is hard to predict. He said thus far political spend has been better than they expect. He also said it could create tough comps for next year, which to me sounded like could be some even more impressive growth this year if key campaign races are tight.
On the headwinds side, higher oil prices and interest rates can cut demand for autos nd travel, both of which are large ad spenders. Still bullish as hell, just trying to wrap my head around why we aren’t over
$30 and what issues the company can deal with