Jul. 2 at 8:34 PM
$FIZZ National Beverage reports Q4 EPS 48c vs. 47c last year
Reports Q4 revenue
$313.6M vs.
$297.3M last year. "We are very pleased to report strong fourth-quarter results, with net sales, operating profit and net income reaching record highs and both Power + Brands and carbonated soft drinks posting volume increases. LaCroix's recent innovations, Sunshine, Cherry Lime and Blackberry Cucumber, began shipping in the fourth quarter, providing a growth stimulus in a challenging consumer environment," stated a company spokesperson. We have initiated various LaCroix Summer marketing campaigns, including a multi-city bus tour featuring the captivating graphics of LaCroix Sunshine.
Moreover, we have partnered with men's and women's professional soccer teams and WNBA teams, including the Indiana Fever and, most recently, the Dallas Wings. Our partnership with the Florida Panthers continues to enhance brand awareness with the LaCroix logo prominently displayed on the jerseys of the Stanley Cup winners for the second consecutive year.
We inspire our team members to think creatively in all areas, including marketing, social media, BrandED (our unique in-store tasting experience), MerchMx (teams that build creative, themed displays), targeted social media 'creators', and numerous consumer events. From our appealing flavor names to unique taste and award-winning graphics, no new flavor is released until . . . it's perfect. The love and emotional connection that goes into the birth of every new flavor is the result of the imagination and foresight of who we are."
