Aug. 3 at 2:36 PM
$ZEPP looks like the biggest archilles heels of Amazfit right now are marketing and inventory. Inventory is not its too big, on the contrary, I think Zepp managing it way too tight. As marketing, there’s not much beside product level marketing.
Both of these problems limit Zepp’s ability to have explosive sales in short period time. But this is likely deliberate business decision due to limited financial resources. Zepp is prioritizing spending on product performance improvement right now it seems.
