Market Cap 219.70M
Revenue (ttm) 145.05M
Net Income (ttm) -15.57M
EPS (ttm) N/A
PE Ratio 32.67
Forward PE 14.00
Profit Margin -10.73%
Debt to Equity Ratio 0.03
Volume 460,200
Avg Vol 607,866
Day's Range N/A - N/A
Shares Out 118.76M
Stochastic %K 94%
Beta 1.13
Analysts Sell
Price Target $2.38

Company Profile

Outdoor Holding Company engages in online marketplace business. It owns and operates the GunBroker e-commerce marketplace, an auction site that supports the lawful sale of firearms, ammunition, and hunting/shooting accessories. The company is also involved in banner advertising campaign activities. Outdoor Holding Company was formerly known as AMMO, Inc. and changed its name to Outdoor Holding Company in April 2025. Outdoor Holding Company is headquartered in Atlanta, Georgia.

Industry: Aerospace & Defense
Sector: Industrials
Phone: 480-947-0001
Address:
1100 CIRCLE 75 PKWY, SUITE 1300, Atlanta, United States
Iightning
Iightning Dec. 5 at 6:37 AM
1ightning® Premium Options Alert (Actionable) Ticker: $POWW Contract: Dec 19 $1C Entry: 0.90 Exit: 1.21 Return: +34.26% ROI Unlock VIP Access → https://1ightning.com
0 · Reply
Movingmoney12
Movingmoney12 Dec. 5 at 2:53 AM
$POWW Lets close friday over 2 dollars
0 · Reply
Iightning
Iightning Dec. 5 at 12:25 AM
1ightning® Premium Options Alert (Actionable) Ticker: $POWW Contract: Dec 19 $1C Entry: 0.90 Exit: 1.21 Return: +34.26% ROI Unlock VIP Access → https://1ightning.com
0 · Reply
MrVeryNiceGuy
MrVeryNiceGuy Dec. 4 at 11:41 PM
$POWW Just about time to short this via long cal put spreads and see how bad it bleeds out
0 · Reply
Movingmoney12
Movingmoney12 Dec. 4 at 10:41 PM
$POWW Keep on going
0 · Reply
TKOFinder
TKOFinder Dec. 4 at 6:29 PM
$POWW New recent highs and we are about to see new highs for the year
1 · Reply
cardinalrunner
cardinalrunner Dec. 4 at 5:51 PM
$PEW $POWW your friends who blocked me won’t even know about this discussion because they put their head in the sand and blocked me. I’m not really saying this means anything… but the move is interesting. PEW just hired Beth Cross, who was the COO of http://GunBroker.com since 2022. Her job there was literally to strengthen strategic direction, build partnerships, align teams, guide business growth strategies, run marketing + PR, and expand industry relationships. Basically, she knows the GunBroker playbook inside and out — what works, what doesn’t, what the platform needs, and what its true revenue potential is. So I’m asking myself: does this hire mean that PEW is positioning for something bigger in the future? Maybe. Or maybe it’s nothing more than a new hire in a competitive industry. But it is notable when a high-level operator leaves one major marketplace and joins the other. If PEW ever did want to acquire GunBroker or POWW, they wouldn’t do it with just cash. They’d use a mix of PEW stock, some cash raised through a secondary, and possibly debt — which is exactly how most marketplace acquisitions are financed in this sector. Again, not calling anything here. Just noticing the talent movement and thinking through what it could imply. Sometimes these shifts matter, sometimes they don’t. But it’s a valid DD question: is this part of a larger setup, or just a coincidence?
3 · Reply
cardinalrunner
cardinalrunner Dec. 4 at 5:32 PM
$POWW Beth Cross leaving GunBroker to join $PEW as Chief Revenue Officer is a bigger deal than people realize. She was COO at GunBroker since 2022 …meaning she knows the entire revenue engine, partnerships, and internal bottlenecks. Executives at that level don’t move randomly. They either go where they see clearer growth and stronger execution… or they exit in the fallout of Steve Urvan reshaping leadership. Or it could simply be nothing. Meaningful data point to watch for botH companies.
1 · Reply
Movingmoney12
Movingmoney12 Dec. 4 at 4:20 PM
$POWW Push
0 · Reply
HumbledInvest0r
HumbledInvest0r Dec. 4 at 3:04 PM
$PEW $POWW 🚨🚨 NEW CHIEF REVENUE OFFICER 🚨🚨 https://finance.yahoo.com/news/grabagun-appoints-beth-cross-chief-140000616.html
4 · Reply
Latest News on POWW
Outdoor Holding Company Announces Preferred Stock Dividend

Nov 12, 2025, 9:15 AM EST - 22 days ago

Outdoor Holding Company Announces Preferred Stock Dividend


Top 2 Consumer Stocks That May Implode This Month

Apr 23, 2025, 9:16 AM EDT - 8 months ago

Top 2 Consumer Stocks That May Implode This Month

TDUP


AMMO, Inc. Announces Preferred Stock Dividend

Feb 18, 2025, 6:00 AM EST - 10 months ago

AMMO, Inc. Announces Preferred Stock Dividend


Olin - Winchester to Acquire Ammunition Assets of AMMO, Inc.

Jan 21, 2025, 6:30 AM EST - 11 months ago

Olin - Winchester to Acquire Ammunition Assets of AMMO, Inc.

OLN


Iightning
Iightning Dec. 5 at 6:37 AM
1ightning® Premium Options Alert (Actionable) Ticker: $POWW Contract: Dec 19 $1C Entry: 0.90 Exit: 1.21 Return: +34.26% ROI Unlock VIP Access → https://1ightning.com
0 · Reply
Movingmoney12
Movingmoney12 Dec. 5 at 2:53 AM
$POWW Lets close friday over 2 dollars
0 · Reply
Iightning
Iightning Dec. 5 at 12:25 AM
1ightning® Premium Options Alert (Actionable) Ticker: $POWW Contract: Dec 19 $1C Entry: 0.90 Exit: 1.21 Return: +34.26% ROI Unlock VIP Access → https://1ightning.com
0 · Reply
MrVeryNiceGuy
MrVeryNiceGuy Dec. 4 at 11:41 PM
$POWW Just about time to short this via long cal put spreads and see how bad it bleeds out
0 · Reply
Movingmoney12
Movingmoney12 Dec. 4 at 10:41 PM
$POWW Keep on going
0 · Reply
TKOFinder
TKOFinder Dec. 4 at 6:29 PM
$POWW New recent highs and we are about to see new highs for the year
1 · Reply
cardinalrunner
cardinalrunner Dec. 4 at 5:51 PM
$PEW $POWW your friends who blocked me won’t even know about this discussion because they put their head in the sand and blocked me. I’m not really saying this means anything… but the move is interesting. PEW just hired Beth Cross, who was the COO of http://GunBroker.com since 2022. Her job there was literally to strengthen strategic direction, build partnerships, align teams, guide business growth strategies, run marketing + PR, and expand industry relationships. Basically, she knows the GunBroker playbook inside and out — what works, what doesn’t, what the platform needs, and what its true revenue potential is. So I’m asking myself: does this hire mean that PEW is positioning for something bigger in the future? Maybe. Or maybe it’s nothing more than a new hire in a competitive industry. But it is notable when a high-level operator leaves one major marketplace and joins the other. If PEW ever did want to acquire GunBroker or POWW, they wouldn’t do it with just cash. They’d use a mix of PEW stock, some cash raised through a secondary, and possibly debt — which is exactly how most marketplace acquisitions are financed in this sector. Again, not calling anything here. Just noticing the talent movement and thinking through what it could imply. Sometimes these shifts matter, sometimes they don’t. But it’s a valid DD question: is this part of a larger setup, or just a coincidence?
3 · Reply
cardinalrunner
cardinalrunner Dec. 4 at 5:32 PM
$POWW Beth Cross leaving GunBroker to join $PEW as Chief Revenue Officer is a bigger deal than people realize. She was COO at GunBroker since 2022 …meaning she knows the entire revenue engine, partnerships, and internal bottlenecks. Executives at that level don’t move randomly. They either go where they see clearer growth and stronger execution… or they exit in the fallout of Steve Urvan reshaping leadership. Or it could simply be nothing. Meaningful data point to watch for botH companies.
1 · Reply
Movingmoney12
Movingmoney12 Dec. 4 at 4:20 PM
$POWW Push
0 · Reply
HumbledInvest0r
HumbledInvest0r Dec. 4 at 3:04 PM
$PEW $POWW 🚨🚨 NEW CHIEF REVENUE OFFICER 🚨🚨 https://finance.yahoo.com/news/grabagun-appoints-beth-cross-chief-140000616.html
4 · Reply
Iightning
Iightning Dec. 4 at 8:04 AM
1ightning® Premium Options Alert (Actionable) Ticker: $POWW Contract: Dec 19 $1C Entry: 0.88 Exit: 1.53 Return: +74.76% ROI Unlock VIP Access → https://1ightning.com
0 · Reply
cardinalrunner
cardinalrunner Dec. 4 at 1:38 AM
$POWW – Found a Historical Short Setup That Looks Very Similar to Today I’ve been digging through past cycles looking for a period where POWW had: 1️⃣ A similar total short interest level (right around 4 million shares) 2️⃣ Similar low average daily volume My goal was simple: “How does POWW tend to move when short interest decreases under conditions like the ones we have today?” I’ve only investigated one historical window so far, but it happens to line up extremely well: Sept → Oct 2023 During that time: • Short interest sat just under 4M • Daily trading volume was very close to today’s thin levels And the stock reacted with a move from ~$2.03 → ~$3.15 (+55%) as shorts unwound into a low-volume environment. No hype. No big catalyst. Just market structure doing what it does when supply is tight and shorts start backing out. The only reason that run didn’t continue past $3.15 was the Nov 9 earnings report that crushed sentiment and gave shorts an easy exit. That report — not the market setup — killed the squeeze. Why today might be even more favorable? Even though I didn’t use these as criteria, today’s conditions include: • A tighter float (institutions hold more now than retail did in 2023) • Price sitting flat and compressing • Much better fundamentals overall – marketplace-only business – clean, current filings – Nasdaq compliance restored – ammo segment gone – Urvan case settled We still have overhangs (SEC inquiry and Minnesota lawsuit), and I’m not ignoring those. But short-term price mechanics aren’t driven by those factors. 🎯 The takeaway: In the one historical period I’ve reviewed so far where short interest and volume matched today’s structure: POWW moved to $3.15. Not saying history guarantees anything, but this setup has played out before — and the current backdrop arguably leans more supportive than it did in 2023. Sometimes the setup itself is the catalyst. Potential squeeze range: $3.15 (base case) → $3.35–$3.65 (stronger unwind) → up to ~$4+ if momentum extends.
2 · Reply
Tradebait88
Tradebait88 Dec. 4 at 12:54 AM
$POWW chart looks good
0 · Reply
JustplainEric
JustplainEric Dec. 3 at 9:12 PM
$POWW https://www.guns.com/news/2025/12/03/november-gun-sales?fbclid=IwY2xjawOdhsZleHRuA2FlbQIxMABicmlkETEwYlhOVUI3cmRoTDRMWDBQc3J0YwZhcHBfaWQQMjIyMDM5MTc4ODIwMDg5MgABHngfmPwtgIT4IexYl1czxKMrYdtxgQ0h2ycchjhV79UGYG1tis_ApXPntPm4_aem_Oofvo9tAil0wc0E7Zp8uOQ
0 · Reply
Movingmoney12
Movingmoney12 Dec. 3 at 7:03 PM
$POWW After 2 dollars the shorts are forced to cover. The gama will force them otherwise it gets dangerous fast for any short left holding. 22 days to cover in this volume means circuit breaker trips all the way up to double digits
1 · Reply
cardinalrunner
cardinalrunner Dec. 3 at 5:51 PM
$POWW 22 days to cover, 4 mil shares short…insiders holding, institutional investors accumulating, retail holding…on a given day the float is really closer to 20 mil shares than 87 because institutions and insiders are not selling! Know what you own!
1 · Reply
KingDjTricks
KingDjTricks Dec. 3 at 5:13 PM
$POWW we need news on future growth strategies to be a common thing here an 2$ plus will be normal. Shorts are in control here. 2026 spring should be interesting.
0 · Reply
Movingmoney12
Movingmoney12 Dec. 3 at 4:04 PM
$POWW Buckle up
0 · Reply
Movingmoney12
Movingmoney12 Dec. 3 at 5:30 AM
$POWW Running a shotgun giveaway with Benelli https://www.theoutdoorwire.com/releases/d1a1559b-ae5d-453c-95f1-e1c148a539af
1 · Reply
Movingmoney12
Movingmoney12 Dec. 2 at 2:09 PM
$POWW I wonder if our black friday numbers looked good and if Steve will PR the numbers. Be nice to get some PRs from the company from time to time
2 · Reply
cardinalrunner
cardinalrunner Dec. 2 at 1:52 PM
$POWW our average volume so low that it is causing the days to cover to spike lol
1 · Reply
Iightning
Iightning Dec. 2 at 2:35 AM
**1ightning® Premium Options Alert (Actionable)** **Ticker:** $POWW **Contract:** Dec 19 $1C **Entry:** 0.89 **Exit:** 1.76 **Return:** **+97.96% ROI** This is the level of accuracy our VIP desk delivers daily. If you want **institutional-grade scalps without the noise**, join us. **Unlock VIP Access → https://1ightning.com**
0 · Reply