Dec. 6 at 6:29 PM
$PLBY $BABA $JD $YINN $NIO
Let’s go China we love you! ❤️ 🐰
Loading the boat overnight Sunday/Monday!
Join the Roaring Bunny discord link in bio
Popularity: Highly popular as a lifestyle fashion brand in China (97% name recognition, leading men’s apparel with 3,500+ stores, generating ~
$500M/year in sales), but the magazine is banned and unknown to most.
Why: Strict censorship bans pornography/magazine imports, so Playboy pivoted to licensing the bunny logo for non-sexual merchandise (clothing, bags, accessories), associating it with Western sophistication and aspirational style rather than adult content.