Dec. 23 at 2:17 AM
$IQ iQIYI reported a double-digit Q2 revenue decline on Wednesday amid a challenging domestic market, but the platform beat EPS expectations.
International expansion, especially in Spanish-speaking markets, drove 80% year-over-year overseas membership revenue growth, offsetting weaker domestic performance.
Management’s strategic pivot to micro dramas and global markets aims to reignite top-line growth and restore profitability.
iQIYI is trading at a very attractive P/E ratio, highlighting upside revaluation potential if the company's growth strategy bears fruit.
I remain optimistic about iQIYI’s long-term prospects, given its expanding content library, long-term digital ad spending trends, and promising overseas momentum.
The above is not my analysis, but it is from an article. Please all your own DD and RESEARCH!!