Baozun Inc ADR (BZUN) Stock Price, Quote & News

Company Profile

Baozun Inc., through its subsidiaries, engages in the provision of end-to-end e-commerce solutions in the People's Republic of China. It operates in two segments, E-Commerce and Brand Management. The company offers end-to-end e-commerce solutions, including sales of apparel, and home and electronic products; online store design and setup; visual merchandising and marketing; online store operations; customer services; warehousing; and order fulfillment services. It also provides brand management...

Industry: Internet Retail

Sector: Consumer Cyclical

Phone: 86 21 6080 9991

Website: www.baozun.com

Address:

No. 1-9, West Jiangchang Road, Lane 510, Shanghai, China

Tatinand Dec. 4 at 10:38 PM

$BZUN

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calakapo Dec. 4 at 9:02 PM

$BZUN Simply put, the management team should focus on turning the technological and contractual potential into a clear and relatable profitability story and communicating it more aggressively and transparently to investors.

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Strategic Dec. 4 at 12:39 PM

$BZUN -Spark’s Take on BZUN Stock According to Spark, TipRanks’ AI Analyst, BZUN is a Neutral. Baozun’s overall stock score is primarily influenced by its financial performance and technical analysis. While the company shows revenue growth, profitability and cash flow issues are significant concerns. Technical indicators suggest bearish momentum, further impacting the score. Valuation challenges, including a negative P/E ratio, also weigh on the overall assessment. To see Spark’s full report on BZUN stock, click here. More about Baozun Baozun Inc. operates in the e-commerce sector, primarily providing brand e-commerce solutions. The company focuses on helping brands execute their e-commerce strategies in China, offering services such as online store operations, digital marketing, customer service, and warehousing and fulfillment. Average Trading Volume: 313,050 Technical Sentiment Signal: Strong Sell Current Market Cap: $166.8M The negative P/E ratio is concerning

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calakapo Dec. 3 at 7:41 PM

$BZUN BZUN IMMENSE MANIPULATION

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Sbalduzzi1 Dec. 3 at 3:44 PM

$BZUN s&p once again finishonf the year in highs and this stock hasnt even gained a 20% in the year . Opportunity cost of holding it is huge

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Oralva Dec. 2 at 9:58 PM

$BZUN No further news regarding their self incubated brands. Given the lack of news, it is a pitty they didn't work out.

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Strategic Dec. 2 at 7:43 PM

$BZUN - I think over these two weeks will see tax harvesting and this stock hasn’t moved much so expect to remain below 4 for this month

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Baozun Dec. 2 at 5:11 PM

$BZUN well LU just popped.. waiting for Baozun to follow!!!

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TejSingh11106 Dec. 2 at 3:51 PM

$BZUN Don’t forget the $20 trillion plus in household China savings. Where do you think that money will go once sentiment really shifts?

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Frodokins Dec. 2 at 2:11 PM

$BZUN It would be incredibly nice to see China ADRs get out of the groundhog day mode I have seen them operate in for 6-7-8 years .... actually (if I recall correctly) linked to Trump's original attack on all things ChYNAH. Disgusting? Yes. Expected? Not completely, but should have been. Global events have been occurring at a rapid pace not seen on the surface. The change in posture towards China should give you a glimpse. The US is chasing AGI and proprietary models with exploding but limited financing capital. China has offered the world open-source AI, is grounded in applicable AI and may have unbounded financing if you consider their costs. So put your thinking caps on and wonder who is doing the thinking. Like I said, it would be nice to see China ADRs come out of Groundhog day.

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Baozun: Focus On Q3 Revenue Beat And Potential Profitability Turnaround

Nov 25, 2025, 11:03 AM EST - 12 days ago

Baozun Inc. (BZUN) Q3 2025 Earnings Call Transcript

Nov 25, 2025, 5:00 AM EST - 12 days ago

Baozun Announces Third Quarter 2025 Unaudited Financial Results

Nov 11, 2025, 5:00 AM EST - 26 days ago

Baozun to Announce Third Quarter 2025 Unaudited Financial Results on November 25, 2025

Sep 5, 2025, 9:49 AM EDT - 3 months ago

Baozun: Look Beyond Headline Losses

Aug 28, 2025, 11:00 AM EDT - 3 months ago

Baozun Inc. (BZUN) Q2 2025 Earnings Call Transcript

Aug 28, 2025, 6:00 AM EDT - 3 months ago

Baozun Announces Second Quarter 2025 Unaudited Financial Results

Aug 14, 2025, 6:00 AM EDT - 4 months ago

Baozun to Announce Second Quarter 2025 Unaudited Financial Results on August 28, 2025

Jun 18, 2025, 6:00 AM EDT - 6 months ago

Baozun Announces Results of Annual General Meeting of Shareholders

May 21, 2025, 9:57 AM EDT - 7 months ago

Baozun Inc. (BZUN) Q1 2025 Earnings Call Transcript

May 21, 2025, 6:00 AM EDT - 7 months ago

Baozun Announces First Quarter 2025 Unaudited Financial Results

May 16, 2025, 6:00 AM EDT - 7 months ago

Baozun Schedules Annual General Meeting of Shareholders

May 7, 2025, 6:00 AM EDT - 7 months ago

Baozun to Announce First Quarter 2025 Unaudited Financial Results on May 21, 2025

Apr 23, 2025, 7:17 AM EDT - 8 months ago

Baozun Releases 2024 Sustainability Report

Apr 23, 2025, 6:38 AM EDT - 8 months ago

Baozun Files Annual Reports for Fiscal Year 2024

Apr 23, 2025, 6:00 AM EDT - 8 months ago

Baozun Releases 2024 Chairman Letter

Mar 30, 2025, 8:00 AM EDT - 9 months ago

Baozun: Decent Buy Opportunity After The Correction

Mar 20, 2025, 9:01 AM EDT - 9 months ago

Baozun Inc. (BZUN) Q4 2024 Earnings Call Transcript

Mar 20, 2025, 6:00 AM EDT - 9 months ago

Baozun Announces Fourth Quarter and Fiscal Year 2024 Unaudited Financial Results

Mar 6, 2025, 5:00 AM EST - 9 months ago

Baozun to Announce Fourth Quarter and Fiscal Year 2024 Unaudited Financial Results on March 20, 2025

Nov 21, 2024, 10:50 AM EST - 1 year ago

Baozun Inc. (BZUN) Q3 2024 Earnings Call Transcript

Nov 21, 2024, 5:00 AM EST - 1 year ago

Baozun Announces Third Quarter 2024 Unaudited Financial Results

Nov 7, 2024, 5:00 AM EST - 1 year ago

Baozun to Announce Third Quarter Financial Results of 2024 Unaudited Financial Results on November 21, 2024

Sep 3, 2024, 10:14 AM EDT - 1 year ago

Baozun: Key Valuation Metrics Are Attractive

Aug 28, 2024, 10:20 AM EDT - 1 year ago

Baozun Inc. (BZUN) Q2 2024 Earnings Call Transcript

Aug 28, 2024, 6:28 AM EDT - 1 year ago

Baozun Announces Second Quarter 2024 Unaudited Financial Results

Aug 14, 2024, 6:00 AM EDT - 1 year ago

Baozun to Announce Second Quarter and Half-Year Interim Financial Results of 2024 Unaudited Financial Results on August 28, 2024

May 28, 2024, 11:15 AM EDT - 1 year ago

Baozun Inc. (BZUN) Q1 2024 Earnings Call Transcript

May 28, 2024, 6:00 AM EDT - 1 year ago

Baozun Announces First Quarter 2024 Unaudited Financial Results

May 14, 2024, 6:00 AM EDT - 1 year ago

Baozun to Announce First Quarter 2024 Unaudited Financial Results on May 28, 2024

Apr 19, 2024, 7:13 AM EDT - 1 year ago

Baozun Releases 2023 Sustainability Report

Apr 19, 2024, 6:34 AM EDT - 1 year ago

Baozun Strengthens Leadership Team

Apr 19, 2024, 6:26 AM EDT - 1 year ago

Baozun Files Annual Reports for Fiscal Year 2023

Apr 19, 2024, 6:00 AM EDT - 1 year ago

Baozun Releases 2023 Chairman Letter

Apr 10, 2024, 2:19 AM EDT - 1 year ago

Baozun: Buying Opportunity Amid Temporary Macro Headwinds

Apr 9, 2024, 10:06 AM EDT - 1 year ago

Baozun: Looking Forward To A Better 2024

Mar 21, 2024, 10:34 AM EDT - 1 year ago

Baozun Inc. (BZUN) Q4 2023 Earnings Call Transcript

Mar 21, 2024, 6:00 AM EDT - 1 year ago

Baozun Announces Fourth Quarter and Fiscal Year 2023 Unaudited Financial Results

Mar 7, 2024, 5:00 AM EST - 1 year ago

Baozun to Announce Fourth Quarter and Fiscal Year 2023 Unaudited Financial Results on March 21, 2024

Jan 26, 2024, 6:06 PM EST - 2 years ago

Baozun: New Buyback Plan And Gap China's Outlook In The Limelight

Jan 24, 2024, 6:00 AM EST - 2 years ago

Baozun Announces US$20 million Share Repurchase Program

Nov 22, 2023, 9:41 AM EST - 2 years ago

Baozun Inc. (BZUN) Q3 2023 Earnings Call Transcript

Nov 22, 2023, 5:00 AM EST - 2 years ago

Baozun Announces Third Quarter 2023 Unaudited Financial Results

Nov 13, 2023, 9:38 AM EST - 2 years ago

Baozun: Turning Bullish On Positive Developments (Rating Upgrade)

$Calfrac Reports Third-Quarter Adjusted EBITDA of $91.3 Million and Free Cash Flow of $48.1 Million$

Nov 8, 2023, 6:00 AM EST - 2 years ago

Calfrac Reports Third-Quarter Adjusted EBITDA of $91.3 Million and Free Cash Flow of $48.1 Million

Aug 28, 2023, 3:39 PM EDT - 2 years ago

Why Baozun Stock Popped Today

Aug 28, 2023, 11:14 AM EDT - 2 years ago

Baozun Inc. (BZUN) Q2 2023 Earnings Call Transcript

Aug 28, 2023, 6:00 AM EDT - 2 years ago

Baozun Announces Second Quarter 2023 Unaudited Financial Results

Aug 14, 2023, 6:00 AM EDT - 2 years ago

Baozun to Announce Second Quarter and Half-Year Interim Financial Results of 2023 Unaudited Financial Results on August 28, 2023

Jun 27, 2023, 4:18 PM EDT - 2 years ago

Why Alibaba, Bilibili, and Baozun Rose Today

BABA BILI

Tatinand Dec. 4 at 10:38 PM

$BZUN

1 · Reply

calakapo Dec. 4 at 9:02 PM

1 · Reply

Strategic Dec. 4 at 12:39 PM

3 · Reply

calakapo Dec. 3 at 7:41 PM

$BZUN BZUN IMMENSE MANIPULATION

0 · Reply

Sbalduzzi1 Dec. 3 at 3:44 PM

$BZUN s&p once again finishonf the year in highs and this stock hasnt even gained a 20% in the year . Opportunity cost of holding it is huge

0 · Reply

Oralva Dec. 2 at 9:58 PM

$BZUN No further news regarding their self incubated brands. Given the lack of news, it is a pitty they didn't work out.

1 · Reply

Strategic Dec. 2 at 7:43 PM

$BZUN - I think over these two weeks will see tax harvesting and this stock hasn’t moved much so expect to remain below 4 for this month

0 · Reply

Baozun Dec. 2 at 5:11 PM

$BZUN well LU just popped.. waiting for Baozun to follow!!!

0 · Reply

TejSingh11106 Dec. 2 at 3:51 PM

$BZUN Don’t forget the $20 trillion plus in household China savings. Where do you think that money will go once sentiment really shifts?

1 · Reply

Frodokins Dec. 2 at 2:11 PM

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NRG8 Dec. 1 at 4:40 PM

$BZUN Very bullish $BZUN ... ... the company is substantially undervalued. $BZUN : Strong Buy $BZUN short/medium term (12 month) share price target: $10 .

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Sbalduzzi1 Dec. 1 at 3:27 PM

$BZUN John with regards to price action A) do you believe Inst ownership are increasing stake ( 13f) by dark pool operations approved by the board of Baozun ? Basically it works as I a want to buy 1M shares and instead of buying throw the market I call Wendy and she finds me a seller right ? If this is happening we are kind of stuck until big funds will need to buy from the market again and we don’t know when. Therefore price is handle by MM Please clarify thanks

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Frodokins Dec. 1 at 3:21 PM

$BZUN On "who is Champion Kerry?". People may be oblivious to this fact but Jun Wang as Champion Kerry is not the only major investor here. It can't be all about China. India has taken massive interest via the position of Jul TejSingh, who may keep a low profile but is well-known in the international investment world as Champion Curry. He does not like publicity so it's best not to spread this. :) Jun Wang and Jul TejSingh. Expect to hit 20 between June and July.

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john2050 Dec. 1 at 3:13 PM

$BZUN It will be an interesting 2026. More news about international brands in china coming out. Looks like both under armour and Nike looking for partners in china with sales declining. Qiu said they are opening distribution to apparel for the first time. Clearly they have had discussions with some brands about this. This is also linked into the rebates. BABA and JD linking themselves with BZUN who is linked to the biggest brands. Will be interesting to see who they add. The omni channel---distribution---BBM model is finally paying off.

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JohnTill Nov. 30 at 8:10 PM

$LU $BZUN For anyone that is not convinced the Lufax and Baozun are not the same company for the past five years I present the following evidence. We keep throwing out fundamentals (myself included) but does it matter? Convince me different. Hard to argue with the numbers below.

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Mikee_GaiNZ Nov. 30 at 12:41 AM

$BZUN what a gem I’m starting a position Monday

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Jamie_Dimon Nov. 29 at 6:16 PM

$BZUN “I’ve never met a stock I liked that didn’t go up…eventually.” - Peter Lynch

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Porscheen Nov. 29 at 11:54 AM

$BZUN Everyone asking: Who is Champion Kerry? Champion Kerry = Jun Wang. Not a random BVI shell. JW Flashing Brilliant → ACCF Capital → Champion Kerry – Bought 14.4% from Alibaba – Paid ~$2.47 per ADS – Now on Baozun’s board – Ex–Founding Partner @ L Catterton Asia (major consumer/retail turnaround wins) He spent a decade fixing undervalued brands. Now he owns a massive stake in BZUN. Smart money already positioned.

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john2050 Nov. 28 at 9:13 PM

$BZUN puma is now in play for chinese takeover. https://www.linkedin.com/news/story/puma-attracts-asian-suitors-report-6783268/

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john2050 Nov. 28 at 2:32 PM

$BZUN Lots of 13F's with buying issued in november. Morgan stanley, jpmorgan, goldman all adding shares. Why not. Baozun says were going to make the best brands distribution. Beat GMV and get rebates to raise margins. Going to be aggressive in store openings in 2026. Profit is the focus.

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john2050 Nov. 27 at 1:58 PM

$BZUN They did slip this into their earnings but important to note. Cainaio shares valued at 17 usd. They opted to stay invested. Very bullish backing. Im sure they have some inside info. Lastly, I’d like to quickly address an accounting update on the balance sheet to reflect expiration of options related to the Cainiao minority investment in Baotong, our warehouse and logistics business. According to the agreement with Cainiao, if certain triggering events occur, Cainiao had the right to exercise a put option requiring Baotong to redeem Baotong’s shares within 12 months starting from August 2024. As a result, this investment was originally recorded as redeemable noncontrolling interest, which is a complex financial instrument classified between liabilities and equity. With these options expiring during the third quarter, the investment has now been reclassified as noncontrolling interest and equity item.

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john2050 Nov. 26 at 10:40 PM

$BZUN among the footwear companies that were looking to partner with someone in china was Hoka....sure enough... Baozun served as the dedicated service provider for HOKA’s successful Super Brand Day initiative, delivering integrated brand-building and performance-driven results.

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Market Cap	176.24M
Revenue (ttm)	1.29B
Net Income (ttm)	-18.68M
EPS (ttm)	N/A
PE Ratio	0.00
Forward PE	20.93
Profit Margin	-1.45%
Debt to Equity Ratio	0.23

Volume	183,400
Avg Vol	203,536
Day's Range	N/A - N/A
Shares Out	57.78M
Stochastic %K	98%
Beta	0.31
Analysts	Strong Sell
Price Target	$4.37