Mar. 5 at 5:06 PM
$VS Lol, the Texas Rangers thing again. What people don't realize is that they get paid a super small amount. It's a very small, upfront payment that covers the entire season. It's 'petty cash' for the Rangers that doesn't even show up on their sheets. The amount does not come close to covering the expenses the company absorbs to do it. So why do they do it? Because they get to say that they have a MLB contract with the Texas Rangers.
I remember talking to the former CEO Matthew Pierce about this. He felt if he could land 100's and 100's of these contract's throughout the professional sporting world, they could start making a profit over time. The problem was that they didn't process the technology to make the fan interactions exciting. And that get the technology up to par, required a massive amount of capital, which they didn't have. They pretty much lost all of their contracts except the Texas Rangers, who basically get the product for free.
Its all just wild!
