Aug. 16 at 5:53 AM
$MYO Conduct online research by yourself regarding the company's international strategy, you will find out that Myomo's specific steps to expand its international market include the following:
- Conduct market research: Before expanding internationally, Myomo needs to comprehensively research target markets, including understanding consumers' needs, competitors, market size, and potential partners, to provide a basis for subsequent market promotion and marketing strategies.
- Customize products and services: Different international markets have distinct cultural backgrounds, consumption habits, and regulatory requirements. Myomo should adjust products' packaging, specifications, functions, and prices according to local needs, and also carry out localization processing, such as translating product labels, instructions, and promotional materials.