Mar. 9 at 1:15 PM
$GHG Interesting article. The short story is restaurants brands tied to the USA (McDonalds, Burger King, Dairy Queen, etc.) are starting to really struggle as the Chinese move to support local brands. Mixue has now overtaken McDonald's with more places and the top ten list is quickly becoming Chinese. It also notes that the franchise model is very popular. I am invested in GHG largely for their hotel business but this is not a bad thing for their home grown franchise restaurants. Now that they have cleaned house on bad locations, non-performers, etc. and moved almost 100% to the franchise model hopefully we see a sharp turn now to the positive.
https://thebambooworks.com/chinas-franchising-boom-cooks-up-new-giants-leaves-mid-tier-western-chains-behind/
