Nov. 20 at 11:13 AM
$AYTU RxConnect is AYTU’s proprietary patient-access and support platform (ca. 1,000 pharmacies connected). So it’s not just product manufacturing/sales, but also patient uptake, refills, distribution / gives data insights that many pharma firms don’t fully own (especially small/medium ones) / It can drive higher adherence, which is critical for specialty drugs and longer-term therapies / It acts as a launch platform for EXXUA, which is differentiated and potentially high value; having an existing access infrastructure lowers launch risk!