Aug. 17 at 3:37 AM
$ALAR what’s great about Alarum is that’s its business model scales upward with incredibly low marginal costs! That’s why I am an investor who is BULLISH!
So what’s the business model? ALAR sells residential proxies, which are virtual Internet address used to perform market research online or verify advertising.
Why does anyone need them? What if you wanted to gather market intelligence about who is advertising to a particular market, or even to verify whether your expensive advertising is running where you claim, and what other ads run with it?
To do this you have to “scrape” the page and analyze it, and you need use an anonymous proxy for the market and device profile.
The great thing about ALAR’s business is its scalability. If you owned an airline, and you wanted to double in size, you would have to double your planes, fuel, employees, and so forth.
But for ALAR, it’s almost all fixed costs, and the cost of additional residential proxies is tiny! Extremely bullish!